Nena & Pasadena

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Launched in 2009, when sporting superstar Lance “Buddy” Franklin joined forces with one of Australia’s leading men’s wear labels, to create an edgy, outgoing and vibrant street wear brand. Its reputation built from innovative graphic prints that stand out in any crowd.

NXP quickly became one of Australia’s leading streetwear brands through its music and sporting alignment. Extensive media coverage with daring ranges and brand attitude has been the corner stone of its success.